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Married? Set and Reach Your Savings Goals With These Five Strategies

Writer: Brian PageBrian Page
5 Goal Setting Strategies for Couples to Save Money

Saving money as a couple can feel daunting, especially when life is busy and expenses keep piling up. But setting clear financial goals together can transform your money-saving journey from overwhelming to achievable. Here are five proven goal-setting strategies for couples to save money—each backed by research and practical examples.


1. Create SMART Goals Together


You’ve probably heard of SMART goals—Specific, Measurable, Achievable, Relevant, and Time-bound. When applied to saving money, this framework ensures you and your partner are on the same page and focused on clear objectives.


Example


Instead of saying, “Let’s save for a vacation,” make it SMART: “Let’s save $3,000 for a trip to Hawaii by next June. We’ll set aside $500 monthly from our combined income.”


This way, you both know exactly what you’re working toward, how much you need to save, and when you’ll achieve it.


Pro Tip: Sit down together with a pen and paper or a budgeting app to map out your SMART goals.


2. Set Short-, Medium-, and Long-Term Goals


Balancing different types of goals can help you manage immediate needs while working toward your dreams. Short-term goals might cover the next 3-6 months, medium-term goals span 1-3 years, and long-term goals extend beyond that.


Example


  • Short-term goal: Save $1,000 for an emergency fund in 4 months.

  • Medium-term goal: Pay off $5,000 in credit card debt in 18 months.

  • Long-term goal: Save $100,000 for retirement in the next 20 years.


Having these tiers allows you to celebrate quick wins while keeping an eye on the bigger picture. Studies from the Consumer Financial Protection Bureau (CFPB) show that dividing goals into timelines makes them more manageable and motivating.


 


 

3. Use Visual Reminders of Your Goals


Seeing your goals regularly keeps them top of mind and inspires you to stay on track. This technique is rooted in behavioral economics, which suggests that visual cues can positively influence financial habits.


Example


Create a savings thermometer for your vacation fund and stick it on your fridge. Each time you add to your savings, color in the thermometer to reflect your progress.


Or, if you’re saving for a new home, print a picture of your dream house and place it somewhere visible. Every time you look at it, you’ll remember why you’re skipping that extra takeout meal or coffee run.


4. Automate Your Savings


Automation is one of the easiest ways to save money without thinking about it. By setting up automatic transfers to a savings account, you remove the temptation to spend and ensure consistent progress.


Example


Decide to save 10% of your combined income each month. Set up an automatic transfer to a high-yield savings account right after payday. Automating savings not only simplifies the process but also reduces the likelihood of arguments about missed contributions.


 


 

5. Have Regular Money Check-Ins


Regular communication is key to staying aligned on your financial goals. Schedule monthly or bi-weekly “money dates” to review your progress, discuss any challenges, and adjust your goals if necessary.


Example


During your money check-ins, look at your budget, track your savings, and talk about upcoming expenses. If one of you feels stressed about spending or saving, use this time to share your concerns and brainstorm solutions together.


Research from the National Endowment for Financial Education (NEFE) highlights that couples who communicate openly about money are more likely to succeed in reaching their financial goals.


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Final Thoughts


Saving money as a couple doesn’t have to be stressful. By setting SMART goals, balancing short- and long-term objectives, using visual reminders, automating savings, and having regular check-ins, you can work as a team to achieve financial stability and peace of mind.


Remember, the key is collaboration and consistency. Each small step you take together brings you closer to your dreams. So grab your partner, pick one strategy to start with, and take that first step today. Your future selves will thank you!


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